The Inevitability of the LIV Golf Invitational Series
Yes, LIV Lives!
The Saudi funded golf league and Greg Norman have to say thank you to Jay Monahan, and the fools at the Golf Channel, for giving legitimacy to a golf event that many people did not know anything about or even cared.
A month ago, very little was known about LIV, other than in golf circles. I asked my friends, with whom I play golf on a daily basis, and they did not know what LIV was all about.
Human rights hypocrisy aside, the PGA Tour has introduced LIV to the masses by constantly whining about it and by Jay Monahan flexing his muscles with threats and silly commentary.
To go even further, the commentators at the Golf Channel have been carrying the water for the PGA Tour by demonizing the players and calling a player like former U.S. Open Champion, Graeme McDowell, a “has been” for participating in the LIV Golf Invitational Series.
Damon Hack and his sidekick, Eamon Lynch, sound like two idiots whining about the money and belittling the players. Instead of giving the audience a legitimate argument, they are doing the dirty work for the PGA Tour while sounded petty in the process.
I always said, if the PGA Tour wanted LIV to go away slowly but surely, they needed to stop talking about it, say “good luck” and move on. But Jay Monahan disdain for Greg Norman was much stronger and his ego was even bigger.
As I have said before, I am sure this will end up in the courts and it will be a long, boring, and destructive process, for the PGA Tour.
I always like to remind my readers, while the PGA Tour and the Golf Channel want to claim the moral high ground, let us not forget, the PGA Tour gave an honorary tee time to convicted felon and domestic abuser, George Floyd, at the Schwab Challenge event.
Sure, the Saudi government has a dismal human rights record, but China also has a deplorable human rights record and PGA Tour players have no problem wearing golf apparel made in sweatshops by child labor and under horrible working conditions. Spare me the outrage Mr. McIlroy.
So as LIV prepares to host its first event in London, let us not forget, Jay Monahan and his minions gave legitimacy to a golf league people knew nothing about.
I will be watching.